Posts tagged ‘Social media’

October 11, 2013

Enhance privacy by being deliberately inaccurate

by mkleit

This is an expert article on privacy online by Dennis O’reilly from howto.cnet.com 

 

Devise a fake you that is close enough to the real you for friends to recognize, but that doesn’t disclose personal information to strangers.

 

When I go to the local sandwich shop, I don’t care whether the person taking my order knows my birthday or my mother’s maiden name.

So why does Google or some other Web site I register with need to know so much about me? Especially considering the company is likely to barter and sell the information to third parties, who aggregate, analyze, repackage, and resell it.

There’s nothing new about purposely providing false information when registering for a Web service — from a simple throwaway e-mail address all the way to a phony name. Totally false identities are associated with shady characters who want to hide.

The association of fake names and crime got a boost from the recent arrests in the Silk Road drug busts, as Dara Kerr reports. Not surprisingly, the people behind the operation used pseudonyms.

When services get too nosy, fabricate
There are plenty of legitimate reasons to prevent Web sites from collecting your personal information, and you can do so without “hiding.” An Internet pseudonym that’s a variation of your real name lets you hide in plain sight: you’re still identifiable to people who know you, but you’re more difficult for strangers to spot.

Note that some big-name sites are bringing an end to anonymous comments. Among them are the Huffington Post and the Sacramento Bee.

Many people rankle at the thought of people using fake names on the Internet. Last October asecurity official with the British government took heat after he recommended at a conference that people not provide their correct names and other personal information to Facebook, Twitter, and other social networks.

Facebook states unequivocally that you are required to use “the name on your credit card,” as the Facebook Help Center states. After a recent crackdown by the company, The Verge’s Adrianne Jeffries reported on the widespread use of pseudonyms on Facebook.

 

Facebook allowable-names policyFacebook’s rules require that you use your real name, although the service does let you add an “alternate name.”

(Credit: Screenshot by Dennis O’Reilly/CNET)

 

Facebook isn’t alone in requiring real names. Most terms of service stipulate that you must provide accurate information. Even if your pseudonym is recognizable to your acquaintances, and even if you use your own picture, deliberately entering false information violates the agreement.

Then again, there’s a privacy risk whenever you share personal information. Each time you disclose your name, address, and other private data, you increase the chances of the information being stolen or misused. Maybe the prospect of being booted off a “free” Web service is more palatable than presenting an even bigger target for data thieves.

Supply Web sites with just the information they require to authenticate you and transact your business. If you’re asked to supply the answer to a security question such as your high school or the city you were born in, get creative.

Of course, if you’re buying something, you’ll have to provide accurate billing and shipping information. But your birthday, mother’s maiden name, and other private data that could be used to identify you — or to steal your identity — should be given up strictly on a need-to-know basis.

Write down your fake information, if necessary. For instance, my online birthday is January 1, 1905. When I see ads for old-age products, I can blame it on the fake birthday — at least for a little while.

For several years I’ve used a Facebook profile that uses a variation of my real name. The pseudonym is similar enough to the genuine moniker to allow acquaintances to ID me but different enough to fool a stranger. I use my real picture and make no other attempt to mask my identity.

Technically, Facebook could give me the boot — and based on the company’s terms of service, it would be within its rights to do so. For me, the meager attempt to minimize the authorized or unauthorized dissemination of my private data is worth the risk of having the account shut down.

Full disclosure: When I review or otherwise test a service such as Facebook, I create a test account that doesn’t disclose my personal information. Perhaps I could request a press privilege to use a name other than my own.

Shaking the Web trackers is nearly impossible
Web sites aren’t the only ones hungry for information about their customers, but they are adept at collecting it. The “private browsing” settings of popular browsers don’t prevent the Web sites you visit from collecting information about you. They merely keep your browsing history from being recorded on your own machine.

Likewise, a browser’s “do not track” option depends on sites voluntarily honoring your request. The site Respect MyDNT explains the pros and cons of the technology.

The “do not track” effort took a hit recently when the Digital Advertising Alliance dropped out of the World Wide Web Consortium’s Tracking Protection Workgroup, as Stephen Shankland reported last month. A spokesperson for the group, which is comprised of online advertisers, stated that no “workable… solution” was possible. The W3C workgroup intends to proceed to the final stages of its standardization effort without further participation by the advertisers, according to a W3C official.

The simplest way to minimize tracking is to set your browser to block third-party cookies and to delete cookies and your browsing history each time you close the program. In last May’s post “How to improve security in Firefox, Chrome, and IE” I describe how to do so in those three browsers.

 

Even more insidious than tracking via first- and third-party cookies is computer “fingerprinting,” which identifies you based on the characteristics of your computer. The Electronic Frontier Foundation’s freePanopticlick service indicates how identifiable your browser settings are. I explained how Panopticlick works in January 2012’s “How to prevent Google from tracking you.”

To prevent computer “fingerprinting” technology from identifying you, block JavaScript by default and allow scripts to run only on the sites you trust. Last May’sbrowser-security post also explains how to block JavaScript until you allow it in the three top browsers. For example, the NoScript add-on for Firefox (free for non-commercial use) lets you decide which scripts to allow and which to block.

Our ability to be anonymous is rapidly fading
As the Privacy Rights Clearinghouse Online Privacy Fact Sheet states, it is virtually impossible to be anonymous on the Internet. You can use a virtual private network or proxy server to mask your IP address, but for many people such services are more trouble than they’re worth.

PRC’s Social Networking Privacy Fact Sheet points out that it’s difficult to keep an online identity separate from your “offline” identity. The page links to a paper by Arvind Narayanan and Vitaly Shmatikov that describes a technique for de-anonymizing the private data Facebook and other services claim isn’t personally identifiable when they resell it to third parties.

The difficulties of truly anonymizing personal information is discussed in the PRC’s Privacy Today: Data Anonymization page.

The importance of anonymous speech to a thriving democracy is examined in the Electronic Frontier Foundation’s Anonymity page, which provides links to information on legal cases and legislation related to online anonymity.

 

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October 9, 2013

كوب شاي مع الحاج أفيخاي

by mkleit

وجد جيش العدوّ الإسرائيلي التعويذة الذهبيّة للسخرية من «حزب الله»، في فيديو كرتوني قصير، باللغة العربيّة.

قبل يومين، نشر المتحدّث الرسمي باسم جيش الاحتلال أفيخاي أدرعي، الشريط عبر صفحته على فايسبوك. عنوان الفيديو «حزب الله ـ حقائق يجب أن تُقال وتُسمع عربياً ودولياً»، ويهدف إلى كشف المستور، عن «منظّمة حزب الله الإرهابيّة»، كما يقول التعريف القصير عنه.

يطلّ علينا مستوطن إسرائيلي هانئ يقرأ في كتاب، ويسخّن الماء في إبريق الشاي. يبدأ الفيديو بسؤال: «حزب الله» منظّمة مقاومة فخورة تعمل على مدار الساعة من أجل تحرير المواطنين اللبنانيين من السيطرة الإسرائيلية؟» الإجابة بحسب الراوي: «من غير الممكن أن يكون «حزب الله» يعمل لتخليص اللبنانيين من إسرائيل، لأن لا جيش إسرائيلياً في لبنان». ومع غياب هذه الفرضيّة، يبدأ الراوي بعرض فرضيّات أخرى، عن سبب وجود «حزب الله». فهل هو موجود لتحرير المواطنين «من سيطرة الحكومة اللبنانية؟». هنا أيضاً، يقدّم إجابة بالنفي، فـ«حزب الله» جزء من الحكومة اللبنانيّة. يطرح الراوي فرضيّة ثالثة. فهل يهدف «حزب الله» إلى تحرير اللبنانيين من جنود الأمم المتحدة؟ وفي وقت نرى أولئك الجنود يشتعلون في نيران متفجّرة، يبدأ الراوي بتعداد اهتمامات «مقاتلي «حزب الله» الشجعان»، كما يصفهم. وتلك الاهتمامات هي بحسب الراوي، جعل «منازل اللبنانيين مخازن أسلحة».

هنا، يرينا الفيديو خريطةً للجنوب اللبناني، أشبه بلعبة مونوبولي، مزروعة ببيوت كرتونيّة، مليئة بالأسلحة، على الحدود مع فلسطين المحتلّة. هنا، يوقف الراوي قصّته، على وقع صوت ماءٍ يغلي… صوت صفير ابريق الشاي يتصاعد، في إشارة إلى كيل الراوي الذي طفح من السلاح المخبأ في البيوت. عرفنا ما يزعج إسرائيل إذاً. السلاح المنتشر على «حدودها الشماليّة»، الذي يسبب لها الرعب والحيرة.

يصوّر الفيديو الأمين العام «لحزب الله» السيد حسن نصرالله، كشخصيّة شبيهة بشرشبيل في فيلم «السنافر». وفي وقت يبدي حرصه على أمن المواطنين اللبنانيين من «منظّمة حزب الله»، يشرح لنا أنّ «الحزب يوجّه نشاطه الإرهابي ضّد إسرائيل، لرغبته في إخضاع المنطقة للهيمنة الإيرانيّة».

حصد الشريط شعبيّة على صفحة أفيخاي أدرعي على فايسبوك، لتختلط الآراء ما بين مؤيد ومعارض لمضمونه. بعض التعليقات المكتوبة بالعربيّة، أثنت على بادرة «جيش الدفاع»، متهمة المقاومة وإيران بـ«الإجرام والقتل أكثر من الصهاينة»، ودعا أحدهم أدرعي بـ«الحاج» و«السيد». واللافت أنّ بعض اللبنانيين أبدوا إعجابهم بالعمل «الفني الساخر» والتصميم المحترف لإيصال الفكرة بطريقة سلسة. معظم التعليقات المعارضة للعمل جاءت من مصر، والتي تنوّعت بين شتم الصهاينة وأفيخاي أدرعي، والردّ على من يتهمون حزب الله بالإرهاب.

على «يوتيوب» لم يحصد الفيديو أيّ اهتمام، إذ إنّ عدد مشاهداته لم يزد عن 700 حتى مساء أمس. جاءت التعليقات خجولة، لكنّ أحد المعلّقين ذكّر، بأنّ بيوت الإسرائيليين مليئة بالسلاح أيضاً، وهو سلاح يُستخدم بشكل يوميّ، لقتل الفلسطينيين.

السفير

March 25, 2013

New Media Experience

by mkleit

May Chidiac Foundation – Media Institute Source: http://daleel-madani.org

 

Throughout my journalism experience, I have been part of many barcamps, trainings, workshops, and seminars that revolve around the topic of journalism, and media in general, I even gave workshops and lectures of my own to NGOs about the basics and beneficial usage of Social Media.

At the May Chidiac Foundation – Media Institute (MCFMI), a full month of Social Media training for journalism, fundamentals of multimedia, and online journalism trainings were at their peak to transfer the instructor’s knowledge to us students.

But here’s the catch; it wasn’t about actually learning three journalism-related courses in a a short time period. It was about recognizing the importance of the techniques and applying them on the spot.

Specifically in the Social Media for Journalism training, I have personally added knowledge to my previously attained information in the realm of digital media/storytelling. To be honest, it’s not about how many many friends/followers/contacts one has on any social media platform, it’s about how to inform and influence people with your own thoughts and ideology.

I’ve actually seen a passionate instructor, Mr. Roland Abi Najem, that has actually pointed out several issues that I have not noticed in social media, and I have had my modest experience in giving social media trainings. Some of the matters were to stress on visuals while sharing a thought or updating a “status”, keep an eye out for security and type of info shared, etc…

And on professional level, if I had another chance in teaching digital media, Roland has inspired me to give a new method and grant new material for my students.

The MCFMI experience wasn’t something forgettable, it has truly stressed on several issues that would’ve taken me a lot of time to, at least, practice.

January 29, 2013

Freelance Journalism: a Survival Guide

by mkleit

As it is from: >>> owni.fr <<<

 

01 The first two weeks are really hard

I remember slipping wildly from pure numbness to feelings of sheer terror. I woke up every morning in a mild panic, not knowing whether any money was coming my way. Most of the days were spent at my desk – which meant entire days on my own, hardly speaking to a soul. The complete loss of structure left me feeling unbalanced and guilty (yes, guilty!) when I hadn’t been productive for an hour or so.

It was miserable – and it’s in these dark hours that your mind starts playing tricks on you, saying things like “this was a huge mistake”; “this is going to go horribly wrong!”; “If you start looking for a full time job now maybe no-one will notice you’ve messed up…”.

So: have a plan for the first fortnight. Fill it with structure, routine, fresh air, exercise, meetings and lunch dates with friends. Your first couple of weeks in a normal job usually ease you in, so why should freelancing be any different?

.02 Time management is even harder

If you’re working at home, and even worse, in your own room, then time management is a tough nut to crack. With no manager, editor or colleagues looking over your shoulder, does it really matter if you slack off for an hour this morning? Does that commission really need to be done right away?

If you get the work done, then it doesn’t matter when you do it…except: I’ve learned completing a structured day, getting all your to-do list ticked off and all the work you set for yourself done, is a really good feeling. Having to shift stuff to the next day, feeling behind and knowing you’ve wasted a whole day really blows. Even if you haven’t had any urgent work to do, as a freelancer, you feel the pangs of a wasted day even harder.

So: get a daily routine. A great quote from Mark McGuinness: “Be regular and orderly in your life so that you may be violent and original in your work.” and that’s a rule I like. Ring-fence your most productive time, and devote it solely to your primary work. Ban email, twitter and the like when you’re doing this A-flag work. I no longer answer the phone before 1pm, because mornings are my time (seriously).

Bonus tip: there’s loads of awesome time management advice in Mark McGuinness’ excellent (and free) ebook: Time Management for Creative People.

.03 General assignment freelancing is tough

If you’re going into this with no area specialism it will be tough. Although the flexibility to grab any story and work it is appealing, the highest paid freelancers are the ones with the specialisms: the contacts, the proven insider knowledge, the ability to crunch numbers etc., of a specific field.

Don’t confuse this with my ‘jack-of-all-trades’ approach to technical skills – you need a broad range of those; but they should ideally come together to enhance your offering within a specific area.

So: dig down into a niche and get a specialism. This is especially true of those leaving a general assignment reporter job (as I did) or those fresh out of a generic arts-style degree. Part-time or evening courses, weekend workshops, online courses, or even just self-teaching are affordable and practical ways to build a strong enough expertise in a specific field in a short time.

.04 Being underpaid sucks

And it happens to every single one of us. Especially after a bit of a drought. We accept a gig at a bad rate, sometimes just because we’re flattered to be asked. I’ve even done stuff for people for free before, for that reason – and let me tell you straight up: it’s a mistake. Taking low rates is bad all round. You feel resentful towards your client, unwilling to do extra hours – and you still have money worries! Meanwhile, they treat you less well (you’re cheap for a reason, right?); and it also devalues the market for other freelancers.

So: double your rates for each gig. Sounds crazy? Try it. It’s a popular adage among freelancers in a host of other disciplines. You might think you’ll get laughed out the door, but unless your potential new client chokes on their diet coke you’re probably OK. And even if they do, just come back a day or two later with “it’s lower than my standard rate, but I’m really keen to work with you so let’s do it!” Charging more is also about you taking pride in your work and wanting reward for the standards of your service: if you do charge extra, you’d better make it the best work you’ve ever done.

Bonus tip: if you’re not comfortable with a 100% increase, try a smaller increment.

.05 There is such a thing as ‘not worth it’

Money aside, some gigs just aren’t worth your time. Unfortunately, for the inexperienced freelancer, you only discover the rotten apples by taking a bite. I’ve done jobs which I thought would only take two days, which took 10; jobs which cost me as much as I got paid; and jobs which haven’t paid out for sometimes three, or even six months!

So: learn to say no. Do not accept any job without speaking to your potential client on the phone, Skype or in person first. Ask those tricky questions about expenses and when you could accept payment. In other industries, freelancers do not start work without 50% up front. If you are genuinely unsure, or not in love with the work – then say that magic word: no! Once you’ve said it, forget about it.

.06 Cold-calling does not work

In the early months I tried ringing and emailing news-desks offering my services. To no avail. I pitched lots of stories, and a few got commissioned, but mostly I got the cold-shoulder. About 90% of my work over the last year has come to me. A lot of freelancing guides say you have to do the sales pitch and ‘hit the phones’ – but doing so (in my opinion) puts you in the inferior position, as the struggling independent desperate for work. The easier, less painful and less humiliating way is to make the work come to you.

So: build a brand. The internet is your sales pitch now, and it doesn’t matter who reads it. I’ve banged on countless times before about using social media and blogs to establish your position in the market place. Put together your own portfolio website using free tools like WordPress,Flavors or Tumblr. For a brand you’ll need a story and mission.

.07 You will need a blog

As well as a portfolio site, you have no excuse not to blog any more. We go on about blogging so much these days, you might think it’s becoming a cliche, or even just an overpopulated place. But the truth remains: a blog is still the cheapest, fastest and easiest way to establish your authenticity, your credibility & expertise within your specialism and bring in cash.

So: don’t hang around. Get a blog today. If you’re unsure where to start, my mini-series on blogging for journalists will get you on your way.

.08 Money matters

There is no regular salary and there is no-one to babysit your account for you. If you’re going to do the freelancing thing, financial expert has got to become one of your many job titles. Being afraid of money is a dangerous thing for a freelancer: being afraid to confirm a rate before agreeing to work, being afraid to invoice for expenses, even being afraid to check your balance, in case it’s bad news. It’s also really easy for all your personal and business finances to get mixed up.

So: separate your finances. One of the best bits of advice I got before starting out was to register as a sole-trader (a legal requirement in the UK) and open a separate business bank account for my freelance work. It was the first thing I did on day one. Any payments I make go into that account, and then each month I pay myself a salary into my personal accounts. This has two great functions: #1. it helps control the ebb and flow, and stops me gorging on a good month only to starve the next; #2 it keeps everything clearly separate, should Mr or Mrs Taxman decide to pay a visit.

Bonus tip: Every time you catch yourself worrying about money: stop. Just think about something else (the weather, football whatever). I’ve saved myself a dozen ulcers by diverting my mind elsewhere…and that head in the sand approach hasn’t ruined me, because I ring-fence some money time each week anyway.

.09 Admin matters too

A not insignificant time in a freelancers’ work is dedicated to admin: filing invoices, chasing late payments, paying taxes, updating websites and LinkedIn Profiles. It all matters – and none of it earns you cash, which is one of the reasons freelancers earn more than full-time counterparts. This isn’t something to let get out of control.

So: ring-fence admin time. I call mine ‘Money Monday’ and I start each week with the cheery task of checking all my accounts, opening bills, sending invoices and updating my accounts. I like to get it out of the way, but you might prefer ‘Wonga Wednesday’ or ‘Finance Friday’. Ring-fencing it makes sure it happens, and then allows you to clear it from your mind as soon as it’s done.

Bonus tip: I couldn’t run such a portfolio career without Google Calendar. It’s a great (and free) way to manage my time in a fluid way, which takes into account changing circumstances. It’s colour coding helps me instantly gauge what’s coming up.

.10 …and freelancing is a mug’s game

OK an odd one to end such a positive post on I know – and I am not calling every freelancer a mug!

But for all its freedoms, freelancing has its limitations. Pulling out a great days work for someone, or producing a great piece of work for them – only to have to wait weeks to get your due reward from it is tough going. As the economic clouds pull in, companies are getting worse and worse about paying up. I know people who have had to camp out in a magazine’s office to get paid.

You are no longer part of the rat-race, but you are still renting your brain out to someone else, on their terms. It can be a career of writing stories about things you’re not interested in, serving people you despise, and getting multimedia you’ve made redrafted to the bone. You can be very comfortable being a freelancer and, dare I say it, even rich. But can you make millions or change the world?

 

December 8, 2012

Reality and Its Different Perspective

by mkleit

The Soliya connect program http://www.soliya.net

 

10 university students from across the globe met at the Soliya chat rooms so that to assure that each badly conceived feature of one’s society by the other is a myth. The mechanical age of image production created false images and edited ones to picture a specific ideology; it all comes under the propagandist umbrella of stereotype perpetuation.

Whether it was as Nazi’s looking-like monsters or Japs as mutants, or in a more modern form: all pre-dominantly Muslim societies’ citizens are camel riders and all Westerners are killers. For educated people, it was more of a myth than a TV “reality”.

The Soliya program indicated the manner political-driven media works in. Not only is it evident in news broadcasts, but it’s more likely to be found in cartoons, movies, and different forms of channeling outlets. The image production era has left its viewers with nothing but a mirror of the truth, which is not the whole truth, but part of it.

Image manipulation is a constant act in news room; from http://1.bp.blogspot.com

Cultural-wise, pre-dominantly Muslim societies were always thought to be filled with suicide bombers, poverty, disappearance of rights, and autocracy; while as their Western counterparts, they are viewed to be rich, arrogant, colonialist, and consumerist societies. The image procession takes place in a certain alley of a certain place, distant from the reality of the region, to reflect an entire culture that does not exist.

I introduced myself to the group participants as a guy from Lebanon, a country which is culturally diverse and I have done my travels to both “worlds” as well, western and eastern. Many things I have realized during both experiences of traveling and the Soliya program:

on one hand, people of different backgrounds are constantly being subjected to hate messages and progressively brainwashed by separates and differentiation, who’s inferior and who’s superior, who’s right and who’s wrong, and what’s true and what’s false. On the other hand, people exposed to different cultures tend to create this enthusiastic feeling to connect with the “others”, no matter how culturally and ideologically different the “other” might be; the key factors are respect, tolerance, and sharing.

The Soliya experience connected people of different ideologies, backgrounds, cultures, and ethnicities with each other in one small virtual room. Yet the students were able to break the ice and bring, at least, awareness to several matters that concern their societies; such as the Palestinian-israeli issue, societal and cultural reformation, foreign policies, and gender roles in each respective country, since each society proved to be different from another, regardless of the variation of distance between all.

In one of the sessions, a personal favorite, targeted stereotypes that the participants have heard from their surroundings about the “other”. A prominent one was that Easterners used flying carpets as means of transportation, while as Westerners are colonialists.

To match things up, however, we decided to work on something more personal, and to see similarities among all of us; participants enjoyed a certain amount of time in private groups-of-three chats in order to dig deeper. After laughter and warm feelings flooded the virtual room, the Soliya program has proved to be successful.

From a personal perspective, the Soliya program doesn’t solve anything, but at least it works on spreading awareness, one person at a time. Another aspect is engaging in Marshal McLuhan‘s “global village” concept; the act of spreading information about each person’s culture, background, and personality, and relating it to oneself in return, heightened our attentiveness of responsibility towards our own society/culture and global issues.

The masses of the societies have imploded in the image emitted via mass media, as Jean Baudrillard, a prominent semiologist in the 90s, implied. In his essay “The Masses: The Implosion of the Social in the Media“, he claims television has deserted reality and all what it emits is reality, regardless of the existence of the events or not.

This creates an implosion in the masses to then explode to the streets. But what if the “implosion” was a positive one such as the Soliya experience; would the student masses explode to their society to spread tolerance, respect, and raising awareness? Hopefully, the Soliya connect program would be able to widen its scope for a greater reach in societies.

 

many web media tools, used correctly, would create positive change rather than a negative impact from: http://www.worldclassmedia.com

November 7, 2012

5 Ways to Get More Traffic to Your Blog

by mkleit
From: Bucket List Publications
Blogging

We’d all like more traffic. Regardless of your motives for writing, I’ve never heard of someone saying they wanted less traffic. Without blog-trafficreaders, what’s the point of blogging? As your traffic levels grow, it gets easier and easier to get new readers, and with more people to share, retweet, and post about your content, you’ll eventually experience the snowball effect. Even big bloggers, though, need to think about traffic; those social shares and links won’t always happen on their own.

Whatever stage you’re at with your blog, these tips will help you get more traffic. 

1. Write a Shareable Post

You always need to start with great content before looking for more traffic. Content is king! Write compelling posts that deliver real value, and make sure you have an attention-grabbing headline.

2. Pay Attention to SEO

Paying attention to SEO doesn’t mean that you need to hire a company to create a high-ranking blog; it also doesn’t mean that you need a degree in computer science to understand it all. Pay attention to the basics like having keyword-rich headlines, interlinking posts, and getting links from high PageRank sites and you’ll find that your serach engine traffic goes up.

3. Leave Great Comments

Commenting on blogs is a great way to grow your blog and create a community with other bloggers. When you comment, make sure you’re adding something relevant to the discussion; people will be much more likely to continue to your blog if you share an interest in topics.

4. Ask for Shares / Retweets

Some bloggers worry that it’s somehow wrong to ask their audience to share their posts, but asking readers to “Please retweet” or “If you enjoyed this post, please share it”, can build your blog. Sometimes a little reminder is all that it takes.

Make it easy for people to share your posts, too. If you’re tweeting a link and asking for a retweet, make sure your tweet is short enough that people can add a “RT @LesleyMCarter”.

On your blog posts themselves, have social share buttons.

5. Write a Guest Post

One of the very best ways to get an influx of targeted traffic is to write a guest post for a blog in your niche. (This also boosts your SEO by giving you an inbound link from a high PageRank site).

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October 14, 2012

The Importance of Social Media in the Arab Spring (Lecture by Lawrence Pintak)

by mkleit

Hosted by the Middle East Studies Center, PSU.TV covered a lecture by Lawrence Pintak focused on the use of social media during and after the recent revolutions in the middle east. As part of a much larger segment that will highlight the Middle East Studies Center, including an interview with director Jim Grehan, PSU.TV will explore further the content of Dean Pintak’s lecture. Please be on the look out for upcoming segments.

Produced by Justin Brown
PSU.TV

October 9, 2012

An Insight on Citizen Journalism by Paul Lewis [Ted Talk]

by mkleit

 

Journalist Paul Lewis talks about new media, citizen journalism. and how he has used social media to investigate two murders. He also talks about the new level of transparency and accountability new media offer in public life.

June 1, 2012

تأثير وسائل الاعلام على الفرد والمجتمع بين التوجيه والتحليل للتوعية والتثقيف

by mkleit

إعداد: محمد طلعت طايع

صحافي بالأهرام المسائي ورويترز للإخبار

تعد وسائل الاعلام – سواء كانت التقليدية ( كالصحف أو التليفزيون أو الإذاعة ) أو الوسائل الحديثة كالصحافة الالكترونية ومواقع الاخبار والمعرفة المختلفة على شبكة الانترنت، وكذلك مواقع التواصل الاجتماعي كالفيس بوك وتويتر والتي تعد الان أحد وسائل نقل الاخبار والأكثر شهرة فى العالم، وكل هذه الوسائل لها تأثير كبير على تشكيل البناء الادراكى والمعرفى للفرد أو المجتمع ويساهم هذا البناء في تشكيل رؤية الفرد والمجتمع تجاه قضايا مجتمعة والقدرة على تحليلها واستيعابها للاتخاذ السلوك المناسب حول هذه القضايا، فوسائل الاعلام أيضا قادرة على تغير سلوك وأنماط المجتمع.

وقد يكون تأثير وسائل الاعلام فى بعض الاحيان قويا جدا وقادر على نشر نمط سلوكى وثقافي واجتماعى ينتهجه الفرد أو المجتمع، وفى بعض الاحيان يكون تأثير وسائل الاعلام أقل تأثيرا ويستطيع الفرد أو المجتمع الخروج من النمط الفكري والمجتمعى والسياسى الذي ترسمه وسائل الاعلام، ويتوقف ذلك على مدى رغبة الفرد أو المتلقى للتعرض للرسائل والمعلومات التى تبثها وسائل الاعلام المختلفة فكلما كان الفرد أو المتلقى لديه رغبات واشباعات حول معلومات أو قضايا معينة فانه يتجه إلى وسائل الاعلام لاشباع رغباته وتطلعاته بما يسمى نظرية التعرض الانتقائي بمعنى ان الفرد او المتلقى يبحث دائما فى وسائل الاعلام عما يتفق مع افكاره واتجاهاته حتى لو كان ما يبحث عنه المتلقي هو مشاهدة أفلام سينمائية او أغاني فيديو كليب فذلك يدخل ضمن اشباعات ورغبات المتلقين .

ولكن فكرة أن وسائل الاعلام دائما ماتكون ايجابية فيما تقدمه من معلومات ليست صحيحة فى المطلق فيؤكد عدد كبير من علماء الاعلام والاتصال أن عدد كبير من الدول والانظمة السياسة تسعى للهيمنة على وسائل الاعلام ليبث من خلالها أفكار واتجاهات بغرض التأثير على الجمهور لصالح النظام السياسى أو المهيمنين على وسائل الاعلام ومن الممكن ان تكون هذه الأفكار مشوهة بغرض ايجاد حالة من الانقسام بين المواطنين تجاه قضايا معينة.

وهناك دراسات تؤكد أن الفرد الذي لايشاهد التليفزيون بصورة كبيرة تكون لديه مصادر متنوعة لعدد كبير من الاخبار بينما من يتعرض بصورة كبيرة للتليفزيون تكون لديه مصادر محدودة للمعلومات، ولذلك الاعتماد على التليفزيون أو وسيلة إعلامية واحدة كمصدر وحيد للمعلومات ليس صحيحا لتكوين رؤية شاملة ومتنوعة، فالقراءة والاطلاع فى خلفيات الاحداث أمر هام سواء لتكوين بناء فكرى متميز ومتنوع، وفى نفس الوقت يكون قادر على معرفة إذا كان الاعلام يضلله ويوجه لصالح الدولة أو النظام السياسى أو المهيمنين على الاعلام سواء من رجال الأعمال أو من المقربين من السلطة أو فلول النظام القديم كما هو يحدث الآن فى بعض المشاهدات التي سنقوم بشرحها فى السطور التالية، أو إذا كان الاعلام بالفعل يعبر عن واقع فعلى يعيشه المواطن ويعبر عن قضاياه الأساسية ويجمعهم على القضايا المؤثرة وصاحبة الأولوية للاستكمال عملية الإصلاح التي بدأتها ثورة يناير.

ولذلك يجب أن يكون مشاهدة وسائل الاعلام وما تقدمه من معلومات تتبعها نظرة تحليلية وتفكير من المشاهد فى ما يجب أن تطرحه وسائل الاعلام من قضايا هامة تشكل فيما بعد مايسمى الرأي العام الواعي تجاه القضايا التى يجب العمل عليها فى الوقت الحالى لتحقيق مايصبو إليه كل مواطن مصرى وتنحية جميع القضايا الخلافية التى تعطل من إقامة حياة ديمقراطية وبناء دولة أخرى قوية فى جميع المجالات، وقد بدأ تاريخ مصر الجديدة في 25 يناير يوم ثورة الشعب.

المبحث الأول: الاعلام وأثاره الايجابية

الاعلام له دور قومي في تشكيل الرأي العام وطرح قضايا وموضوعات سياسية واقتصادية واجتماعية يلتف حولها جموع المواطنين، والارتقاء بالبناء المعرفي والادراكى للمواطن في كافة المجالات ذلك بجانب دور الاعلام التقليدي فى نشر الأخبار المختلفة من جميع دول العالم، وتكون وسائل الاعلام فى هذه الحالة ايجابية وفى صالح توعية المواطن والارتقاء بمجتمع مطلع قادر على التفكير والتحليل ورابط واقع الاحداث والمشاهدات من حولة بالصورة الذهنية التي ترسمها وسائل الاعلام.

وهناك نظرية لأحد كبار علماء الاتصال والإعلام ( والتر ليبمان ) تؤكد أن وسائل الاعلام فاشلة دائما فى توجيه الجماهير كيف يفكرون ولكنها تنجح دائما فى إبلاغهم عما يجب أن يفكروا فيه، فمبدأ التفكير والتحليل لكل مايعرض في وسائل الاعلام أمر لابد منه لمعرفة هل اتجاه وسائل الاعلام يصب في القضايا الوطنية والأساسية التي تجمع مصالح العدد الأكبر من المواطنين داخل مجتمع مثقف وواع لايعتمد فقط على وسائل الاعلام وإنما يتيح مجال للقراءة والاطلاع والتعرف على خلفيات المشاهد والقضايا والأخبار التي يتلقفها من وسائل الاعلام المختلفة، ووسائل الاعلام لايمكن أن توجه الانسان كيف يفكر ولكن قادرة على توجيه فكره نحو قضية بعينها أو تؤثر على الفرد لصالح اتجاه او أيدلوجية سياسية معينة ولكن هذا لايلغى مبدأ التفكير والتحليل وطرح هذه القضايا الهامة للنقاش الجماهيرى والنخبوي أيضا باختلاف أفكارهم وانتمائتهم السياسية والاجتماعية.

والإعلام في صورته الايجابية تكون أهدافه أهمها:

1- المساهمة فى تثقيف وتوعية المواطنين

2- الكشف عن الفساد

3- تقوم بدور الرقيب أو الحارس فيما يتعلق بحرية التعبير وحرصها على ان يكون هذا الحق ملكية خاصة لكل مواطن

4- خلق المثل الاجتماعي وذلك بتقديم النموذج الايجابي في كافة مجالات الحياة

5- الحرية والمساواة واحترام القوانين وغيرها من الأدوار التي يجب أن تتضمن رسائل الوسائل الإعلامية المختلفة.

6- تبنى أنماط فكرية اجتماعية واقتصادية وسياسة تحظى بموافقة شعبية هامة لتطوير وتغير الأنماط السائدة لتحقيق التطور والتقدم الذي يرفع من مستوى البلاد.

7- الحفاظ على استقلالية وسائل الاعلام وعدم وجود هيمنة أو سيطرة عليها إلا من الشعب

وبهذه الأهداف يكون تأثير وسائل الاعلام على الجماهير ايجابى بصورة كبيرة، ولكن للوصول إلى هذه الصورة المثالية لوسائل الاعلام يجب أن تكون الديمقراطية هى النظام السياسي السائد.

ولكن واقعيا لاتكون وسائل الاعلام بهذه الصورة المشرقة والمثالية نظرا إلى أن دائما تسعى النظم السياسية وخاصة فى الوطن العربي فى فرض الهيمنة والسيطرة على وسائل الاعلام للتغاضى عن دوره فى مراقبة النظام وكشف أخطائه وانتقده، أو تشديد الخناق على وسائل الاعلام من خلال قوانين تحض على استقلال وحرية الاعلام من خلال اجراءات عقيمة وروتينية ، أو سيطرة رأس المال تجعل المالك يتحكم فى سياسات الوسيلة الإعلامية لصاح أفكاره وأهوائه فالواقع فى البلدان العربية ومنها مصر ان وسائل الاعلام ليست متحررة فهى دائما داخل نطاق السلطة والسيطرة.

وهذا ما سوف نكشفه عنه فى المبحث الثانى حيث سنتعرض للتأثير السلبي لوسائل الاعلام ورصد للسلبيات التى تعرض على وسائل الاعلام حاليا وكيفية مواجهتها.

المبحث الثاني: التأثير السلبي لوسائل الاعلام وكيفية التصدي له

الوجه القميء والتأثير الفاسد لوسائل الاعلام عندما يسيطر عليها النظام السياسي أو المقربون من السلطة من أصحاب النفوذ أو سيطرة رأس المال الامر الذى يجعل الجهاز الاعلامى أداة لبث رسائل إعلامية بغرض حشد الرأى العام لصالح القضايا التى يتبانها النظام السياسي واصحاب النفوذ ورأس المال وفى هذه الحالة تنعدم مصداقية ما تبثه وسائل الاعلام من أخبار ورسائل اعلامية وتكون موجهة دائما لصالح وجهة نظر واحدة وهى وجهة نظر صاحب السلطة على هذه الوسائل الاعلامية لفرض نفوذهم على الجماهير ووضع تفسيرات خاصة بمحتوى وسائل الاعلام للترويج لمصالح الفئات المسيطرة فى المجتمع، والهاء الناس عن البحث عن الحقيقة التي تعبر عن الواقع الذي يعيشونه وبهذا يكون النتيجة لهذا التأثير السلبي لوسائل الاعلام الموجهة لخدمة فئة معينة هي:

1- تدهور مستوى الذوق الثقافى العام

2- زيادة معدلات اللامبالاه والميل إلى انتهاك القوانين

3- المساهمة فى الانهيار الاخلاقى العام

4- تشجيع الجماهير على السطحية السياسية

5- قمع القدرة على الابتكار والتجديد

6- اشاعة روح الانقسام بين الجماهير وفصلهم إلى فريقين بهدف تحقيق أهداف الفئة المسيطرة على وسائل الاعلام

وفى هذا الوضع يكون الاعلام مضلل ولايهدف إلى أى توعية جماهيرية وتنتشر فى حينها الأخبار الكاذبة والغامضة مما يجعل هناك مجالا خصبا لنشر الشائعات وغسيل المخ لترويج أفكار المهيمنين على وسائل الاعلام مثلما كان يفعل (غوبلز) وزير الدعاية النازي ورفيق هتلر.

مركز الوعي للحقوق الاجتماعية والسياسية

February 22, 2012

Social Media in a Changing World

by mkleit

Intelligence came along with evolution, but the smarter we get, the more dangerous we become. War has become a very strong and dominant business nowadays, especially in the Arab world. What we know as the Arab spring is also known as the media revolution. Traditional media outlets have lost credibility when it comes to Arab nations and their revolutions. The media tools are now owned and manipulated by businesses, politicians, and religious figures. The viewer is less and less relying on traditional media news channels such as newspapers, TV stations, and radio, and heading more towards social media news outlets such as Twitter, blog spots, and Facebook.

Christopher Harper, professor at Temple University and a Middle East correspondent for 30 years, said when talking about professional journalism: “I don’t care what I’m interested in, I’m writing what my leadership and viewers like and want.” Traditional media is no longer based on the journalists’ code of ethics, but solely on what the owner’s agenda has. Social media has become the sword of the citizen journalists; nevertheless, it’s a sword with two blades. It’s being abused when reporting issues such as the Arab spring, in favor of a point of view, politics, or allies.

4200 activists are imprisoned and over 100 are either dead or injured during the “Occupy Together” movements in the world. This piece of information was not placed on traditional or official media outlets, but through social media sites. Maya Rahal, ex editor-in-chief of Hibr.me, said in the Beirut Social Media Week that citizen journalism is a type of information spreading and fact checking. The citizen journalist’s tool is social media, since he/she is reporting from the people to the people. Maya also adds in her discussion that media outlets are biased, owned, and on the routes that the owners have placed.

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